Memory Palace

Project Information

Context

I wondered if the Memory Palace memorization technique could be challenging for some students. This led me to explore the potential of using an augmented reality (AR) experience in my XR Technologies class during my graduate program, incorporating the memory palace technique, as a more universally accessible approach to enhance information retention among students.

Team Credits

Daisy Ma, UX Research, UI Design, Contributed to AR Development
Taylor Gibson, 3D Artist
Collin Almario, AR Development

Tools + Skills

Snapchat's Lens Studio
Figma
Maze

Type

AR UX Design and Development

Never heard of the memory palace? Let me explain.

You might have heard this technique first from Sherlock.

This is a memorization technique that has been used by by the ancient Greeks, memorization champions, scholars, etc. in the past.

Step 1: Think of Objects You Want To Memorize

For this example, let's try to memorize: flour, salt, and oil.

Step 2: Place the image of the content in a familiar environment.

A familiar environment is one that you know well. This could be your home, route to work, classroom.

Place the image of the content in an obscure location. The more obscure, the stronger the memory.

Step 3

Think about walking in that scene. As you do, the information will effortlessly come to mind.

The Problem

Solution

Solution

We applied the functionality of Augmented Reality to the memory palace concept. This solution demonstrated that participants recalled the sequence of content and accuracy of content quicker than the control participants by 65%.

Process

Defining a user journey

Before constructing our AR experience, our team outlined the user experience. Due to our limited coding and technical skills, we had to be mindful of our capabilities to bring this flow to life.

Onboarding

Experience

Post-Experience

Purchasing the lesson

Parents can pick and purchase our lessons from our websites and view how the stickers work.

Printing the stickers

Upon purchase, parents will receive instructions, stickers, and a Snapcode on a printable file.

Placing the stickers

Your student will place the stickers on surfaces.

Scan the Snapcode

Scanning the snapcode will open up the filter on Snapchat.

Designing and developing the AR experience

Over a span of 2 weeks, we created the AR experience using Lens Studio.

Why did we use Lens Studio?
We went with Lens Studio because the class was catered to students unfamiliar with 3D modeling software. Lens Studio provided templates for building experiences and served as an excellent introduction to AR experimentation.

Could our ar experience possibly enhance memory?

My groupmates and I wondered if our prototype could actually enhance memory.

Thus, we formed a hypothesis to test: we believe that the AR Memory Palace filter in Snapchat will help participants recall the sequence of content and accuracy of content quicker than other memorization techniques.

Going into Research with these 3 goals

Goal 1: Effectiveness of Solution

‍To assess the effectiveness of an AR Memory Palace experience in enhancing memory recall in adults.

Goal 2: Using AR for Memorization

To provide insights into the potential benefits and limitations of using AR technology for improving memory.

Goal 3: Usability

Observe whether the AR environment is an effective medium for an otherwise “manual” memory trick.

Observe any usability issues that users face to reach their goal.

preparing the testing props

As you saw, our Snapchat prototype was used to memorize the planets. However, participants might already know the planets!

The goal for preparing the testing props was to 1) remove any preconceived knowledge of content and 2) remove any classification that can be created within the content.

Removing the classification of items

participants should memorize random content

Participants might already have knowledge of planets. We considered having the participants remember groups like: fruits, sports, and instruments, but these were were groups of information that people could form associations with.

Iterating on sticker sheet

For our filter to work, users scan the stickers to trigger the AR effect. Our first sticker sheet featured peeking animals. While these creatures might not evoke strong associations for the user, they were challenging to cut out on printed paper.

Why did we design new stickers?
To remove any associations a user might have with our content.

Iteration 1: Stickers were too simple for snapchat

Our first iteration of stickers aimed for simplicity, but we discovered that the filter did not pick up these solid shapes at all.

Iteration 2: Snapchat needs more distinct stickers

Testing whether the stickers would be able to distinguish between similar looking markers. We found that the more intricate detail the marker had, the more effective its recognition.

iteration 3: stickers need to be Very detailed

We discovered the few stickers that worked at sticker detection.

iteration 4: distinct and detailed stickers

To eliminate any associations that users might assign, we utilized AI to generate mandalas for this test.

Experiment Group

After extensive deliberation and refinement, we optimized the prototype to prevent users from assigning any specific classifications to it.

Measuring impact of experiment

To measure if our hypothesis is correct, we set three success metrics.

Sequence of Memory Recall

Participants will be assessed on ability to list the correct permutation of items in the list, i.e., in the correct order.

Accuracy of Memory Recall

Participants will be assessed on ability to recall the correct combination of items in the list.

Speed of Memory Recall

Participants will be assessed on how long it takes for them to complete their recall.

Our hypothesis was true!

Hypothesis: We believe that the AR Memory Palace filter in Snapchat will help participants recall the sequence of content and accuracy of content quicker than other memorization techniques.

Our hypothesis is true. Our experimental participants recalled the sequence of content and accuracy of content quicker than the control participants.

experiment results

Hypothesis: We believe that the AR Memory Palace filter in Snapchat will help participants recall the sequence of content and accuracy of content quicker than other memorization techniques.

Our hypothesis is true. Our experimental participants recalled the sequence of content and accuracy of content quicker than the control participants.

Result 1: Sequence of Memory Recall

Our experimental participants recalled the sequence of content 9% better than the control group.

Result 2: Accuracy of Memory Recall

Our experimental participants recalled the content accurately 17% better than the control group.

Result 3: Speed of Memory Recall

Our experimental participants recalled the content 65% quicker than the control group

What did we learn from research?

Our group met together to discuss our learnings.

People remember better with rhythm.

High-scoring participants in both groups added rhythm to the words.

Repetition improves memory recall.

High-scoring participants in both groups remembered better with repetition.

Tap-less Experience

The experimental group used the filter multiple times and used all of the features did not like tapping the audio button each time.

If this was a real product, what would differentiate us from the product in the market?

We used a competitive landscape to analyze what other products were doing well and not so well.

User Flow

We used a competitive landscape to analyze what other products were doing well and not so well.

Visit Museum

Head to the museum of your choice

Photograph Wall Art

Take photos of pieces you want to study

3D Scan Sculpture

Scan sculptural items with your smart device

Pin Art at Home

Arrange digital assets around your room

Study with Art Pins

Spend time interacting with the digital content, combining it with traditional study methods.

Recall Information

Imagine your memory palace during an exam.

Key Takeaways


this easier than looking at a photo?

The Memory Palace AR experience must offer greater ease and reward than simply printing out items one wishes to remember, to ensure its appeal and usefulness to users.

It needs to be rewarding

In order for users to invest their time, money, and patience in using our app, the user experience and rewards must outweigh these costs.

Onboarding

For new users, it is crucial to ensure that the experience is easily accessible, allowing them to seamlessly immerse themselves in the Memory Palace AR experience.

Let's work together!

I'm currently open to join a company where I can blend design and marketing. Looking for my resume? Have a project? Let's do it!

let's do it

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